The Great Facilitator: Reflections on the Contributions of Joseph F. Hair, Jr. to Marketing and Business Research

The Great Facilitator: Reflections on the Contributions of Joseph F. Hair, Jr. to Marketing and Business Research He is widely known for sidestepping mathematically complex ways of teaching statistical approaches with an eye toward making the tools accessible to the average behavioral researcher. Joe is also a bona fide researcher whose work has had a massive impact on marketing and business research in general. Wydawnictwo: Springer Rok wydania: 2019 Okładka: twarda Liczba stron: 212 Wymiary: 16.2 x 24.2 x 2.1 cm Ilustracje: 61 Illustrations, color; 5 Illustrations, black and white; VIII, 212 p. 66 illus., 61 illus. in color. Język: angielski ISBN: 9783030060305