Selfish, Scared and Stupid: Stop Fighting Human Nature And Increase Your Performance, Engagement And Influence

Selfish, Scared and Stupid: Stop Fighting Human Nature and Increase Your Performance, Engagement and Influence Flanagan Kieran ,Gregory Dan Wydawca: John Wiley & Sons Inc Data wydania: 2014 ISBN: 9780730312789 Liczba stron: 224 Format: 218 x 140 x 18 Rodzaj oprawy: Paperback / softback Opis produktu: Appealing to humans basic instincts to increase influence, buy-in and results Survival of the species comes down to three basic instincts, say behavioural research strategists Dan Gregory and Kieran Flanagan fear, self-interest and simplicity.