Marketing the Public Sector: Promoting the Causes of Public and Nonprofit Agencies

Marketing the Public Sector: Promoting the Causes of Public and Nonprofit Agencies Fine Seymour H. Wydawca: Taylor & Francis Inc Data wydania: 1992 ISBN: 9781560006107 Liczba stron: 384 Format: 229 x 152 Rodzaj oprawy: Paperback / softback Opis produktu: The administrative officers of public and nonprofit organizations have become increasingly interested in marketing techniques during the 1990s