Saving Community Journalism: The Path to Profitability

Saving Community Journalism: The Path to Profitability Veteran media executive Penelope Muse Abernathy draws on cutting-edge research and analysis to reveal pathways to transformation and long-term profitability for community newspapers. Offering practical guidance for editors and publishers, Abernathy shows how newspapers can build community online and identify new opportunities to generate revenue. Autor: Penelope Muse Abernathy Wydawnictwo: The University of North Carolina Press Rok wydania: 2014 Okładka: twarda Liczba stron: 264 Wymiary: 24.3 x 16.6 x 2.2 cm Język: angielski ISBN: 9781469615424