Strategic Management Methodology: Generally Accepted Principles for Practitioners

Strategic Management Methodology: Generally Accepted Principles for Practitioners Strategic planning methodology is the application of strategic management theory to practice. This is what planning professionals and strategic management scholars have long sought—a firm methodological connection between strategic management theory and its daily practice in management. Autor: C. W. Roney Wydawnictwo: Bloomsbury Publishing PLC Rok wydania: 2004 Okładka: twarda Liczba stron: 360 Wymiary: 24 x 16.1 x 2.4 cm Język: angielski ISBN: 9781567206296