Fashion Forecasting

Fashion Forecasting McKelvey Kathryn (University of Northumbria at Newcastle) ,Munslow Janine (University of Northumbria Newcastle) Wydawca: John Wiley and Sons Ltd Data wydania: 2008 ISBN: 9781405140041 Liczba stron: 232 Format: 245 x 184 x 9 Rodzaj oprawy: Paperback / softback Opis produktu: Shows how to interpret the intelligence provided by the industry. Helps you to understand, anticipate and respond to trends Explains not only how prediction companies function but also how to communicate trends using recent developments in illustration and graphics Highly illustrated in full colour throughout.