E-Myth Mastery: The Seven Essential Disciplines for Building a World-Class Company

E-Myth Mastery: The Seven Essential Disciplines for Building a World-Class Company Wydawca: Harper Business Opis produktu The bestselling author of the phenomenally successful essential entrepreneur handbook The E-Myth Revisited presents the next big step in entreprenuerial management and leadership In this practical, real-world program that can be implemented real-time into any business, Michael E. Gerber begins by explaining why the entrepreneur is so critical to the success of any enterprise, no matter how small or large it may be, and why the mindset of an entrepreneur is so integral to the operating reality of the organization. He then covers seven essential skills: leadership, marketing, money, management, lead conversion, lead generation, and client fulfillment. E-Myth Mastery shows readers the difference between being an entrepreneur and doing a job, and teaches them how to get money when banks won't help, how to expand their customer bases when big business moves in down the street, and how to make sure their businesses keep their promises every single time. Specyfikacja SKU: COL003034079 EAN: 9780060723231 Waga: 476 g Author: Gerber, Michael E. Binding: Paperback Pages: 464 Publication Year: 2007 BISAC Category 1: BUS025000 BISAC Category 2: BUS071000 BISAC Category 3: BUS046000