Value Creation and Sport Management

Value Creation and Sport Management The sports business has become one of the fastest-growing industries in recent years. This book presents a conceptual framework based on the concept of value creation to show how we can understand and explain the success and failure of sports organizations. Autor: Sandalio (IESE Business School Gomez, Kimio (IESE Business School Kase Wydawnictwo: Cambridge University Press Rok wydania: 2012 Okładka: miękka Liczba stron: 284 Wymiary: 14.9 x 23.3 x 1.8 cm Język: angielski ISBN: 9781107406179