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Challenging Corporate Social Responsibility: Lessons for public relations from the casino industry

Jessalynn R. Strauss

Wydawca: Taylor & Francis

Druk
EN
2019
Poradniki

Challenging Corporate Social Responsibility: Lessons for public relations from the casino industry Strauss Jessalynn R. Wydawca: Taylor & Francis Ltd Data wydania: 2019 ISBN: 9780367868543 Liczba stron: 162 Format: 234 x 156 Rodzaj oprawy: Paperback / softback Opis produktu: This book examines Corporate Social Responsibility (CSR) in a particular challenging context. Casino gaming, originally the province of seedy, backdoor establishments in isolated cities, has seen a tremendous global expansion in the past two decades. Given the complex and burgeoning relationship between CSR and corporate PR, this book seeks

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