PR Power: Inside Secrets From the World of Spin

PR Power: Inside Secrets From the World of Spin PR Power offers advice on how to get the most from your PR consultancy or in-house team and what to do if youre running the PR yourself, with:* practical hints and tips* toolkit exercises* case studies from real businesses* priceless advice from leading experts in PR Autor: Amanda Barry Wydawnictwo: Ebury Press Rok wydania: 2005 Okładka: miękka Liczba stron: 240 Wymiary: 21 x 12.9 x 1.8 cm Język: angielski ISBN: 9780753509043