Managing Outside Pressure: Strategies for Preventing Corporate Disasters

Managing Outside Pressure: Strategies for Preventing Corporate Disasters Winter Matthias (International Institute for Management Development (IMD) Switzerland) ,Steger Ulrich (International Institute for Management Development (IMD) Switzerland) Wydawca: John Wiley & Sons Inc Data wydania: 1998 ISBN: 9780471979333 Liczba stron: 264 Format: 243 x 164 x 21 Rodzaj oprawy: Hardback Opis produktu: This book guides managers in forecasting the effects of outside pressure groups--a hot corporate topic in the media lately--and advises them on how best to avoid potential damage to their organizationa s public image and financial health.