Myths of Marketing: Banish the Misconceptions and Become a Great Marketer

Myths of Marketing: Banish the Misconceptions and Become a Great Marketer Leboff Grant Wydawca: Kogan Page Ltd Data wydania: 2020 ISBN: 9780749483913 Liczba stron: 224 Format: 236 x 163 x 14 Rodzaj oprawy: Paperback / softback Opis produktu: Enhance your marketing practices with a thought-provoking and readable overview of some of the most pervasive myths in the marketing industry, equipping readers with well-researched and practical insights.