Patricia Swann Cases in Public Relations Managem

Cases in Public Relations Management: The Rise of Social Media and Activism Swann Patricia (Utica University USA) Wydawca: Taylor & Francis Ltd Data wydania: 2019 ISBN: 9781138088870 Liczba stron: 622 Format: 189 x 234 x 39 Rodzaj oprawy: Paperback / softback Opis produktu: Now in its third edition, Cases in Public Relations Management uses recent cases in strategic communication designed to encourage discussion, debate, and exploration of the options available to today s strategic public relations manager, with the help of extensive supplemental materials.