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Global Strategy: Creating and Sustaining Advantage across Borders

Andrew (Professor of Global Strategy Inkpen, Kannan (Professor of Global Strategy Ramaswamy

Wydawca: Oxford University Press

Druk
EN
2005
Poradniki

Global Strategy: Creating and Sustaining Advantage across Borders Deals with the question of how firms can compete in a global environment. This book examines the issues considered central to the study of strategic management in a global context, such as the nature of global advantage, strategic alliances, competing in emerging markets, international corporate governance, global knowledge management, and more. Autor: Andrew (Professor of Global Strategy Inkpen, Kannan (Professor of Global Strategy Ramaswamy Wydawnictwo: Oxford University Press Rok wydania: 2005 Okładka: twarda Liczba stron: 264 Wymiary: 24 x 16.3 x 2.1 cm Ilustracje: Tables and line drawings Język: angielski ISBN: 9780195167207

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