Communicating Globally: Intercultural Communication and International Business

Communicating Globally: Intercultural Communication and International Business Integrates the theory and skills of intercultural communication with the practices of multinational organizations and international business. This title provides students with a general awareness of diverse world views, insights on understanding and overcoming cultural differences, and a clear path to international business success. Autor: Wallace V. Schmidt, Roger N. Conaway Wydawnictwo: Sage Publications Rok wydania: 2007 Okładka: miękka Liczba stron: 336 Wymiary: 22.8 x 15.3 x 1.8 cm Język: angielski ISBN: 9781412913171